Part of your job as a writer is to lead the reader into the thought process you want. That way, they can follow, understand and appreciate your arguments, leading to a (hopefully) positive reception of your conclusion.
Too many writers can get overzealous in their desire to lead the reader. If you find yourself getting worked up along the same lines, it might be time to relax a little. Nobody likes getting bullied into accepting a point of view and too much pushing can feel exactly like that to an average reader.
Pushing can get especially excessive when you’re writing a persuasive piece. While some readers appreciate a hardline stance, most will just be turned off. There’s nothing wrong with wanting to convince the reader, but sticking to a few good practices will guarantee that you efforts don’t backfire.
One of the most important things you can do is to use a respectful tone throughout the paper. Don’t try to intimidate the reader or talk them down. Instead, treat them like a friend you’re engaging in a healthy discussion with.
Additionally, never present any position as an absolute. Argue as much as you want for your case, but leave the decision of whether it’s right to the reader. There’s always room for interpretation and forcing the reader to take your side will not help your cause.
It’s fine to lead, but never do so at the expense of forcing the issue. Follow the above guidelines and you can help readers wrap their heads around your ideas without losing them in the process.

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